the super bowl is here once again and with it will be great tv ads. the entertainment and excitement will not just be on the games but also from the ads.
read about it here: http://the-wawam-file.blogspot.com/
read it all here : http://2010presidentiables.wordpress.com/
we saw this on tv and now printed at the philippine daily inquirer – senator loren legarda, presidentiable has shown early signs of ADS? Sindrome.
senator francis escudero, presidentiable
there are two things that manny villar need to read from this Memo To Presidentiables. this is coming from villar’s latest “itik” tv commercial.
we think it’s always good manners and specially healthy to always have clean hands. villar needs to clean up his hand.
read in full here: http://2010presidentiables.wordpress.com/
senator has a new tv ad. it’s clean no longer ofws, it now features pacifico de la cruz, an itik (duck) farmer.
it continues with the “big man helping small man advertising strategy but there are a lot more on this ad that makes it interesting or not interesting. should he have a dirty hand or a clean hand?
read in full here: http://2010presidentiables.wordpress.com/
“burger! burger!” is the line to say to ask for a treat to a mcdo meal. it drives memorability and gets mcdo to own what might become a classic line.
read about it here: http://the-wawam-file.blogspot.com/
get help on how to get your resume to great shape and prepare yourself for job interviews here : http://upnextlevel.blogspot.com/
if the ad does not run here, please visit WAWAM!. this is next in WAWAM!
read here: http://tinyurl.com/q3w92o
mar roxas has a new tvc on air, this one on his effort for lower cost of medicine in the country.
murang gamot (cheap medicine) is a good issue but is it wise to ignore his pagmumura (cursing)?
read about it here: http://2010presidentiables.wordpress.com/2009/01/23/mar-roxas-murang-gamot-not-pagmumura-sa-rally/
read about mar roxas here: http://2010presidentiables.wordpress.com/category/mar-roxas/
piolo pascual in a Speed Babad ad that's not up to speed
here’s the marketing scenario : holistic dog food was out of stock from metro manila pet food stores for 3 to 4 months end last year. that means holistic’s market share plumeted to 0% market share and ill-will of buyers has increased to 1000%. all holisitc dog food buyers for sure have switched to other brands and are all angry at holistic.
holistic had a promo when they got back to re-supply the market with their dog food. this promos as we can assume with certainty is meant to get their market share up again and remove the 1000% ill-will they generated among holistic dog food buyers.
any sensible person expects a gang-bang promo, right? well, read here to find out for yourself what promo they had : http://the-wawam-file.blogspot.com/
brack obama has made history. a new chapter will be started on tuesday on his inauguration and when he makes his inaugural speech. is this the beginning of camelot part II?
read about it here: http://2010presidentiables.wordpress.com/
in a tv ad, the visuals is the workhorse of the ad. if the visuals do not work hard, there is no tv ad to speak of.
this adidas tv ad has simple visuals that will make you understand what the ad is all about. and it works very well. view it here: http://the-wawam-file.blogspot.com/
red mobile billboard at greenhills, san juan
red mobile launched last year on a best value strategy obviously going after sun cellular. sun is a far third among the big 3 mobile service providers which offer unlimited texting and calls to other sun subscribers.
we think red mobile’s brand strategy is a mess and not at all mobile to achieving its marketing goals. we think its a WAWAM!. the core thinking behind their brand strategy does not make sense. read about it here: http://the-wawam-file.blogspot.com/
the latest SWS survey for the presidentiables have been released. two of the declared candidates, jejomar binay and bayani fernando while gaining significantly in the sruvey versus previous perios are at the bottom and at a great distance from the leadeers.
read what they need to do to win the election here : http://2010presidentiables.wordpress.com/
Under the Gloria Macapagal-Arroyo administration,
the following might be the slogans of the times:
~ philippine daily inquirer editorial
read about it here: http://2010presidentiables.wordpress.com/
launched in WAWAM! today, tHe idiOts proMo! read about it here: http://the-wawam-file.blogspot.com/
we have all encountered these consumer promotions launched by brands that when we get to know about it, we shake our head and think for ourselves – why the hell will i want to buy that product?
consumer promotions are supposed to entice consumers to buy the product. it’s supposed to increase sales. but there are just some consumer offers that it will take hell to freeze before you bite into it.
battle lines have been drawn. microsoft ceo steve ballmer announced at CES that windows 7, the savior of the vista failure, will be microsoft’s best windows ever.
that can only mean apple will be ready to take windows to battle again in an advertising war. vista’s over-all and enduring failures have allowed apple to come up with a long lost of ads that resulted to the windows brand image tainted and macs selling much more than previous.
all the mac ads were fun to watch, like the one below.
it will not only be the launch of windows 7 that is highly anticipated, it will also be the launch of new ads from apple.
read more about it here: http://the-wawam-file.blogspot.com/
smart has this funny tv ad, wrong send, where it shows people how it is very important to be careful in sending texts to people – they just might end up in someone else’s cellphone.
while it is an interesting ad, one wonders why do it at all and spend the time and money when it does not build brand equity nor does it build sales.
read about it here: http://the-wawam-file.blogspot.com/
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