US nokia decided to launch the Lumia 900 on Easter Sunday when most of AT&T and Microsoft stores are closed. every brand manager worth his or her high paying job knows you choose a launch date for a new product only when you are sure your product will be available in the retail stores for consumers to buy it from.
choosing a date when the retail stores themselves are closed is the first time nokia tripped on their Lumia 900 product launch. now, nokia not only trips but takes a fall – on day 3 of the launch, nokia announces a 100% rebate to those who bought or will buy Lumia 900 due to a data connectivity problem with the windows phone OS. the product is priced at $100 with contract with AT&T, giving a $100 rebate is like givng it away for free.
it’s a magnificent gesture to nokia customers (hello, apple are you listening?) but it does leave a bad taste in the mount for those who have not bought their Lumia 900 yet. this fear that even though it has been fixed (to be done in the future) getting a brand new Lumia 900 that will not work can be very real even if its for free or back to the regular $100 price.
potential buyers will definitely think twice before buying the Lumia 900 or for those decided on it will probably postpone the purchase for as long as they can. with aggressive and more popular competitors lurking, nokia might just lose the sale.
this windows phone OS problem is puzzling to us – doesn’t nokia test their products before they launch it in the market? we would think extensive lab and field testing would be in order for cellphones before they are launched. discovering the OS defect on day 3 of the market launch just sounds too amateurish for such a huge company.
bad news does not end there. nokia sent out a press re;lease as advance notice to their 1qtr call scheduled next week:
Our disappointing Devices & Services first quarter 2012 financial results and outlook for the second quarter 2012 illustrates that our Devices & Services business continues to be in the midst of transition.
nokia has announced it will have first and second quarter 2012 results will be below expectation. it looks like the business decline for nokia that has been going on for sometime has not been arrested.
but here is what puzzles us as well – the announcement states 1st quarter and 2nd quarter results will be bwlow expectations. our question is this – what is the share of Lumia 900′s launch in their first and second quarter forecast?
there are several possibilities here :
- Lumia 900 was forecasted very low versus the rest of the Nokia business that its impact to its business is very minimal. marketers typically show a bump in sales forecast when new products are launched.
- if nokia forecasted this very low, does that indicate nokia has little confidence on the success of Lumia 900?
- this early nokia is already anticipating very low sales on the Lumia 900?
- the rest of the business is nokia is expected to perform so poorly that even the bump in sales from the lumia 900 will not be able to push its total sales up?
we are posting here this comment by a reader on the above: (click to read here: http://wawam.wordpress.com/the-traffic-plan-ags-ignored/#comment-6031)
Hi! I’m not sure if the blog writers here are aware, but in any case, this might be of interest:
A new Ateneo Traffic Group (ATG) was formed by the new president of Ateneo (Fr. Jett Villarin) to study traffic concerns in Ateneo. I think this might be the right time to revive this traffic scheme which the AGS apparently ignored a few years ago following the accident involving Amiel Alcantara. I suggest that this traffic scheme be sent to the ATG directly at firstname.lastname@example.org along with an enlarged diagram (the one in this page looks a bit too small).
I do observe, though, that traffic in Ateneo and Katipunan seems to be at its worst during rush hours at the Ateneo Grade School. It appears that they want to reduce car volume on campus as much as they can. This is probably the reason why they are encouraging people to bike more (hence the bike lanes proposal) or depend on public transportation. There are also proposals for carpooling/shuttle/drop and ride schemes, more covered walkways, and tighter traffic rules.
Due to the occasional petty crimes these days along the streets and in public transportations, I doubt though that depending on public transportation is a good idea if we want kids, especially the AGS students, to be safe. But if this is the case, I don’t think we can expect car volume on campus to go down significantly especially during rush hours in Ateneo. However, there surely has to be many other better ways of dealing with the traffic problem.
Judging from the news articles at the Ateneo website, it appears that Fr. Jett’s priority in this activity is to study how to make Ateneo as environment-friendly as possible. I hope, though, that they don’t forget about the safety of the children in designing new traffic schemes and policies.
Here are more related details (along with other proposals in the article re: community meeting) about the Ateneo Traffic Group formed earlier this year:
this blog had been very involved on the safety and traffic situation at the Ateneo since some years ago as we responded to the accidental death of then a grade 5 boy at the ateneo grade school, amiel alcanatara on february 24, 2009.
amiel died in a traffic accident at the ateneo grade school parking lot as he was navigating the parking lot . amiel came from the school canteen where he bought some food and was on his way back to the family car when a grade school mom in her van lost control of the van she was driving and rammed amiel to his death at the back of the alcantara family car.
almost right after amiel’s accidental death at the parking lot, a group of AGS (ateneo grade school) parents who did not know each other simultaneously got together to analyze the safety and traffic situation at the ateneo and proposed changes and improvements to the safety and traffic situation at the AGS. many of the parents in the group were engineers and architects who are knowledgeable and in fact had experience in designing traffic flow management.
ateneo had set up a committee composed of different stakeholders in the school to recommend to the school actions and changes in the safety and traffic situation at AGS. this gorup of parents were eventually invited to join the committee.
the output of this group of parents was a long list of short, medium to long term recommendations on what the school might want to do to improve safety and traffic at AGS and in some parts the rest of the school.
these recommendations were in some form or another submitted to the school just months after amiel’s death in february 2009. unfortunately, the committee who was headed then by Mr. John Paul Vergara, a university school official had ignored the group’s recommendations which included a preliminary traffic management plan that included changes in the physical layout of the AGS parking lot and a new traffic flow proposal.
we are not sure if the AGS or ateneo even looked at the proposal but we did observe that the school implemented a traffic plan that did not include the recommendation of the group.
three years after the accidental death of amiel alcantara at the AGS parking lot due to a traffic accident, ateneo has announced the formation of the Ateneo Traffic Group under the leadership of the new Ateneo University president, Fr. Jett Villarin as posted here in this blog by dino wo we assume is an ateneo parent.
dino has suggested that we send the output of the work of group of parents to the ateneo. this blog has assinged that task to one of its writers and will update developments here.
“girl in skimpy shorts” posing in front of the cross disrespects and desecrates the catholic religion
it is not so much as the skimpy shorts but it is the fact that the woman poses in front of the cross as if mocking the cross and its meaning to the catholic religion.vthe cross is one of most important and sacred symbols of the catholic religion – it is where Jesus the messiah suffered and died to save humanity. the cross represents the single most powerful symbol of Christ’s suffering and sacrifice.
and to this during holy week more than adds insult to injury. catholics remember the suffering of Christ during this time, central to that is Christ’s death on the cross.
the insult and desecration this woman has done to the catholic religion is appalling. a real iunsult to the catholic faith.
this is one more reason why these events in pampanga should be stopped. the organizers in pampanga has turned the passion of Christ into a tourist attraction not one of reflection and prayer. being a tourist attraction makes people think that the religious i8cons in the area are just like any other tourist spot where you can just pose and take a picture. of yourself.
we wonder if this woman is a catholic. and did she not know what the cross meant to the catholic religion? the cross is not a play thing or just any object for catholics. it has meaning and very deep ones.
Girl in skimpy shorts poses in front of cross, sparks outrage
MANILA, Philippines – (UPDATED) A year after an artist drew flak for adding phallic symbols to religious images, a young woman has become a subject of controversy for posing in front of a cross while wearing skimpy clothes.
Internet users from the Philippines, a largely Catholic country, called the woman “a disgrace” for “disrespecting their religion” after seeing the photo, which became viral on social networking sites over the weekend.
The Holy Week celebrations, called by bishops as “the climax of the faith celebration of the church,” concluded yesterday, Easter Sunday.
“Now this girl is pretty stupid. I really hope she isn’t Filipino,” said radio host Mo Twister on Twitter, referring to the woman on the photo.
Fr. Anton Pascual, president of Catholic church-run Radyo Veritas, lamented that today’s youth tend to forget about Gospel values and focus more on modernism.
“Ito na ‘yung lumalagananp na tinatawag na sekularismo na wala nang Diyos sa buhay ng tao at wala nang paggalang sa Diyos. Ang kanilang sinasamba ay modernism, kung saan wala nang puwang ang Gospel values na tinatawag natin: kalinisan, prudence and respect for anything that is spiritual,” Pascual told radio dzMM on Monday.
But he admitted that he has yet to see the photo, which was only described to him by his friends and radio dzMM anchors Julius Babao and Kaye Dacer.
Despite not seeing the photo for himself, Pascual scored the woman posing in front of the cross for lacking “good manners and right conduct.”
“Ang mga ganitong larawan sa Internet… kung buhay pa ang mga magulang nila ay paluin ang mga ‘yan sapagkat walang galang sa relihiyon at mabuting asal,” he said.
He also took a swipe at the woman’s so-called attempt to be seen as someone who is “modern” and “liberated.”
“Huwag nating haluan ng mga bagay na makamundo at ipinapakita pa natin sa madla para lang masabi na tayo ay moderno o liberated,” Pascual said. “Let us look into ourselves at tignan natin, ano ba talaga ang mahalaga sa buhay natin? Hindi kailangan na maging malaswa para maging maganda at para sabihin na moderno ka. Ang tunay na babaeng iginagalang ay may respeto sa kanyang kapwa, lalong-lalo na sa ating relihiyon.
“Ang problema kasi natin… ang sinasabi ni Pope Benedict XVI, ito ang problema ng relativism sa mundo ngayon. Wala nang standard, wala nang moral standard. Parang lahat na lang ay depende sa subjective interpretation ng tao.”
Meanwhile, Pascual urged the Catholic faithful to pray for the woman in the photo so she would “understand what she is doing.”
Last year, artist Mideo Cruz received flak from various groups, including the Catholic church, for his unconventional use of religious figures in his masterpieces.
His exhibit, displayed at the Cultural Center of the Philippines (CCP), featured photographs of Jesus Christ and the Virgin Mary adorned with objects not related to Christianity.
A crucifix was also decorated with a piece of wood in the shape of a phallic symbol.
The exhibit was closed following the controversy, with the head of the CCP visual arts department leaving her post.
Photo taken in Pampanga
The photo is said to be taken in Angeles City, Pampanga, a hotbed for Holy Week rituals such as self-flagellation and senakulo, a Lenten play that depicts events related to the life, suffering and death of Jesus Christ.
Organizers of the senakulo in Angeles City admitted that they had a hard time controlling the crowd and were unable to monitor what some visitors were doing to the religious symbols.
They also condemned the incident captured in the now controversial Facebook photo.
“Humihingi po kami ng paumanhin… nakita naman po ninyo kung gaano karami ang mga taong dumalo,” said barangay captain Paul Ryan Puri, head of the senakulo organizing team in Angeles.
“Ikinalulungkot po namin ang mga litratong kumalat sa Facebook… ito po ay kinukundena namin.”
Puri also asked the owner of the pictures to take them down as these “do not give a good message to the public.”
In an official statement, the Angeles City local government unit reminded tourists to “respect the solemnity of the Holy Week.”
“The intention of the Good Friday program was to make the people remember the deeds, sacrifices, and death of Jesus Christ,” it said. – With a report from Jayvie Dizon, ABS-CBN Pampanga
why in the world nokia chose the wrong date to launch Lumia 900 in the US – on a day when AT&T and Microsoft stores are closed!
nokia and even microsoft has been making a big deal out of the launch of their flagship cell phone in the US, the Lumia. they even had a pre-launch featuring nicki minaj in times square. the lumia for both companies is a very important product t launch.
microsoft has launched their mobile phone platform windows but it has not really taken off in the US market with its market share still low even though it has gotten relatively good reviews. the lumia launch with their latest microsoft mobile OS is supposed to bring microsoft back into play in the smartphone market.
the lumia is even more important for nokia. nokia has lost a lot of market share in the past years when it decided to ignore the iphone and stuck with the dumbphone market. it’s key competitors samsung and lg did not ignore the iphone and went after it by coming out with touch phones of their own using the android platform. the result is that samsung and lg are the top two smartphone makers in the US, followed by the iphone. nokia on the other hand is a poor and far 6th or 7th in the market.
though few understood why it went with windows rather than android, the lumia 900 is supposed to give nokia its stage to get back to the smartphone market.
that is great, except that for another strange move nokia chose april 8, Easter Sunday to launch the lumia 900 in the US.
some news articles and bloggers reported that most AT&T and microsoft stores, the outlets who are supposed to sell the lumia 900 are closed for easter sunday.
On Release Date, Crucial Nokia Phone Is Hard to Buy in New York
AT&T said last month that when Nokia’s new Lumia 900 phone went on sale April 8, it would benefit from the company’s biggest product introduction ever, exceeding even the iPhone’s.
The big day is here. But nearly all 39 AT&T stores within proximity of Times Square in Manhattan were either closed for Easter Sunday or did not answer phone calls. The few that were open did not have the handset in stock.
When AT&T stores within five miles of Times Square were contacted around noon, 18 of them played an automated message saying they were closed for Easter. Nineteen stores that were authorized AT&T resellers did not answer the phone, and two AT&T resellers that were open said they did not have the Lumia 900 yet.
The stores that played the automated voice message also played a short advertisement for the iPhone 4S and made no mention of the Lumia 900. “Visit our store to see the exciting iPhone 4S and how only AT&T’s network lets your iPhone 4S download three times faster,” a female voice said.
There was some Lumia-related action in Times Square on Friday night, when Nokia sponsored a performance by the pop singer Nicki Minaj to spread the word about the phone. Nokia roped off a section of Times Square and blasted promotional messages on screens for the show, and even served free signature cocktails with names like “Lumia Light” and “Beautifully Different.” There was only a single table of Lumia 900 phones on display, ignored by most of the guests in attendance.
It’s odd that such a highly anticipated phone is so difficult to purchase in a store on its release date, at least in New York. Analysts and tech followers view the Lumia 900, priced at $100, as the make-it-or-break-it device for Microsoft and Nokia, two tech giants who are struggling to gain a foothold in the smartphone market. Nokia made the Lumia’s hardware, and Microsoft made its software, Windows Phone 7.
here is another article on the matter:
Why Is AT&T Releasing Nokia’s Big Phone on Easter?
AT&T has said that the release of the Nokia Lumia 900 will be its biggest product introduction ever. But the phone is coming out on Easter Sunday, when some AT&T stores won’t even be open.
Melissa Havel, a spokeswoman representing Microsoft, confirmed thatonly some AT&T stores carrying the Lumia 900 would be open on Sunday. And she said that “many but not all” of Microsoft’s own stores would be closed. The phone will also be available online.
Mark Siegel, an AT&T spokesman, said: “The Lumia has received tremendous product reviews and we have been taking pre-orders online and in our stores all week. We are already off to the races.”
The choice of date is a puzzling one. Many analysts and tech watchers view the Lumia 900 as the make-it-or-break-it product for Microsoft and Nokia, who teamed up to make Lumia handsets. Microsoft’s Windows Phone 7 mobile software, which had its debut in 2010, has barely gained any traction in the United States, and Nokia’s share of the phone market has been rapidly shrinking. The Lumia 900, a Nokia-made phone with Windows Phone 7, was supposed to be the “hero” device with the potential to turn things around for both companies.
It’s difficult to imagine that American shoppers will scout for an AT&T store that’s open on Easter just to try a Lumia 900. And for companies, day one sales are important, because they can serve as a measure of the public’s excitement about a product and determine how it will sell over all.
New models of the iPhone, which is the best-selling handset for AT&T, are typically released on Fridays, giving shoppers a full weekend to line up at an Apple store and buy the phone. And these product introductions consistently turn in big numbers. For instance, first-weekend sales for the the iPhone 4S last year topped four million, according to Apple.
first day, first weekend and first week sales and internet pre-orders are important milestones to cellphones. actually its apple who has started this trend. apple would make a big deal about how much they have sold and whether records have been broken by their first day, first week-end, first week and pre-order sales on their gadgets. even the length of the lines in front of apple stores during the first day sale has become some kind of measure for the success of its new products. analysts, techies and consumers apparently have learned to look for these numbers to judge whether a gadget is a success or not.
it’s really just for brownie points and bragging rights, but as anything apple does, it has become an important yardstick of success.
it drives us nuts to think the marketing team of nokia missed out on the fact that they picked a day 1 launch for their most important new product on a day when most of their retail stores are closed. distribution and sales . specially pipelining sales is one of the most important things you worry about in launching a product into the market. every brand manager makes sure his pipelining sales or month 1 sales is a huge success. choosing day 1 when the stores are closed is a really dumb idea.
we’re wondering why easter sunday was chosen. it really does not make sense that nokia will choose a launch date when most of its retail stores are closed.
we can only make a guess – the marketing director or whoever it is that chose the date must probably be a christian or catholic. easter is one of the most important dates for chritians and catholics. it is the day when Christ rises from the dead.it is like a new beginning , a restart and the glorious resurrection of Christ from death.
that must be have been the thought behind the choice for the date. the lumia 900 is meant to resurrect nokia from the grave. launching it on easter sunday totally echoed that sentiment and hope,.
the religious undertone and meaning is a great idea but it is the same religion that has kept customers from buying the nokia lumia. stores are closed, not even a religious miracle can save the day for nokia.