jollibee mascot dance grooves to groovy

towards the end of the dance, a girl in the background says “ang laswa”. hahaha

jollibee’s happy face is back, the jollibee sad face on the way out?

some months back, we asked who put the sad face on jollibee. to us, the face on the jollibee mascot looked sad.

in the wrods of an 11 year old boy, he said “that jollibee is not happy in his job.”

also, a top executive of jollibee knew in his gut something was wrong with the jollibee mascot but didn’t know  what was causing it until he was shown the post in WAWAM!

now, here is good news! jollibee’s happy face is back! is the sad face on the way out?

read about it here : http://the-wawam-file.blogspot.com/

who wants a sad face on Jollibee?

logos are very important to a brand, it’s the “face” of the brand  to consumers. we want them to remember how it looks like all the time and we don’t want them confused. also, the face of our brands, the logo, communicates our brand values. they stand for something and that something is the brand equity.

the jollibee logo has two parts – the name and the face of Jollibee. but who put a sad face to jollibee? and who wants a sad face on jollibee? read about it in WAWAM! http://the-wawam-file.blogspot.com/