view all the videos of the presidentiables here. http://2010presidentiables.wordpress.com/category/gma7-isang-tanong/
“goose bumps” moment – that is the best way to describe viewer reactions to new tv ad of noynoy aquino.
read more comments here:
- noynoy aquino’s “hindi ka nag-iisa” tv spot – historic ad for a historic presidentiable?
- viewer reactions to noynoy aquino’s new tv ad “hindi ka nag-iisa” – goose bumps moment
we like chiz escudero. we particularly like to hear him speak. he is the most eloquent of all the presidentiables specially in pilipino. you just have to bear and grin the monotone delivery and statue like poker face. but once you get past that this man makes a lot of sense. he also has his principles and priorities in the right place.
we are saddened that the NPC has abandoned chiz or that chiz abandoned the NPC. we think, as we have previously asked in this blog, chiz escudero’s run for the president is dead in the water with the most recent developments.
dead as it may be, we like to give him two options for a hail mary pass. one is a miracle, the other redemption.
read in full here: the 2 hail mary pass options for chiz escudero
we had 2 questions in our october 25 post in this blog (click to read) – will chiz escudero be orphaned? is his presidential bid dead in the water?.
the first question has been answered – he is now orphaned. on the second question, yes we think escudero’s run for the presidency is dead in the water.
- pensylvania goes to obama
- obama is performing much better than previous democratic presidential candidates across practically all states
if obama was a consumer brand, we will describe strategy # 3 as excellent down-scale distribution where the brand is made available and sold in down-scale retail stores, those located right beside homes of consumers or mom and pop stores (sari-sari stores in the philippines).
obama is not a consumer brand, but the same marketing strategy has been applied here. read about it here: http://the-wawam-file.blogspot.com/
the US presidential elections has reached a now or never phase. the very last chance will be this week-end, while that time frame is most likely too late already, there are just one more thing that the obama campaing and the mccain campaign can do. for obama to seal the deal. and for mccain to shake up the race and fashion a come from behind win to upset the leader.
each has one last chance – a November Surprise for each. the question of course is can each pull it off. and if both do theirs, which will give them the win.
Obama’s November Surprise vs Mccain’s November Surprise at : http://the-wawam-file.blogspot.com/
we will be looking at the whole thing from a marekting and advertising stand point and extracting the marketing strategies from this campaign. these are strategies and learnings that any brand manager can re-apply to his/her own marketing plans for his brands.
we outlined a short list of what can derail obama winning the election. this 3rd and last debate may be the last chance for mccain to reverse the trend and for obama to solidify his winning trend. well, the debate did not rock our world. read about how this debate stacks up to the points we raised here : http://the-wawam-file.blogspot.com/
we think mccain did better, but obama wins just the same! obama continue to be on track to win this election.
in a few hours time, the 3rd debate will begin. obama and mccain will take two very different approaches but with the same objective – win this debate.
obama should just stay the course and avoid catastrophic blunders. mccain should clarify his message, so far voters are unclear on it. he is on a catch up and will need to be more aggressive. but it’s a tough balancing act – he needs to calibrate just how aggressive he can be. so far negatives they have hurled on obama have backfired.
read more here : http://the-wawam-file.blogspot.com/
this man gave the democratic convention a big push with his huge heart, courage and determination. it’s an excellent example of how each person should be in the convention. the other hard part is the challenge of delivering messages on a multi-level stage. read it here : http://the-wawam-file.blogspot.com/