Home > Philippine Advertising > mcdonalds’ “first love, huling el bimbo” tv spot : brilliant ad that gave mcdonald’s a human heart

mcdonalds’ “first love, huling el bimbo” tv spot : brilliant ad that gave mcdonald’s a human heart

putting it in this ad makes this ad resonate. people will empathize with it. they will find relevance and meaning. it is an excellent consumer insight. how the creative director strung that together is a stroke of genius. now, that’s the third time i said that.

read in full  here: http://the-wawam-file.blogspot.com/

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