Home > 2010 Philippine Presidential Election, Philippine Advertising, WAWAM! What A Waste Of Advertising Money > mar roxas takes anger management therapy, shows it in his latetst ad, “padyakitos” tv ad but pedals to advertising mediocrity

mar roxas takes anger management therapy, shows it in his latetst ad, “padyakitos” tv ad but pedals to advertising mediocrity

mar roxas takes anger management therapy and shows it in his latest tv ad, “padyakitos”  but this ad has so many failed components that it has pedaled roxas into advertising mediocrity.

this ad was developed to address 3 key factors important to mar roxas.  each of these components are legitimate and we agree they should be addressed. what went wrong was the way they addressed those points in the padyakitos tv ad. its biggest error – the ad is not at all strategic and way too executional.

read about it here: http://2010presidentiables.wordpress.com/2009/04/10/mar-roxas-takes-ange-management-therapy-shows-it-his-lates-test-ad-payakitos-tv-ad-but-pedals-to-advertising-mediocrity/

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