Home > 2010 Philippine Presidential Election, Philippine 2010 Presidentiables, philippine politics, presidentiables > Noynoy Aquino’s handling of survey results – first major tactical blunder of noynoy

Noynoy Aquino’s handling of survey results – first major tactical blunder of noynoy

September 16, 2009 Leave a comment Go to comments

the tactical blunder is that aquino has inadvertently set up his audience and supporters for disappointment. he may have set the bar of expectations way too high.

political campaigns is very much about image building. building an image of being a winner is certainly one of the things you want to have. you want to nurture an image of momentum if not greatness or at least always being on the right thing.

the safest and smartest approach is always to downplay achievements, or hit the lower side so that there is an automatic claim of success. raising the bar too high is a very dangerous thing as it does not leave room for failure which is what aquino has done.

read in full here: Noynoy Aquino makes his first major tactical blunder

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