Memo To: Gloria Macapagal Arroyo – fire Lorelei Fajardo, the Maguindanao Massacre aftermath
dear ms. arroyo,
you may have not noticed it yet, but this must be one of the most shocking faux pax in philippine PR history – lorelei fajardo, your own deputy spokesperson just put as “friends” with the ampatuan family, today’s most hated family, evil personfied. the ampatuans are the primary suspects in one of the country’s most gruesome mass murder.
President Gloria Macapagal-Arroyo is maintaining her ties with the powerful Ampatuans despite their expulsion from the ruling party and the filing of multiple murder charges against one of them in connection with the Nov. 23 massacre of at least 57 people in Maguindanao province.
“I don’t think the President’s friendship with the Ampatuans will be severed,” Lorelei Fajardo, her deputy spokesperson, told reporters Thursday in Filipino. “Just because they’re in this situation doesn’t mean we will turn our backs on them.”
spokespersons aside from being your voice to media are supposed to be good at turning negatives into at least neutral if not positive (“spin”) and /or putting you in a good light.
that statement of fajardo does not do any of it. in fact what it did was the exact opposite – it has associated you with the country’s biggest negative in history and it put you in a very bad light.
mrs. president, fajardo just said you are friends with evil!
it is really very hard to understand why fajardo will ever think what she said was anything good in any way.
her intent was to uphold the value of “loyalty to friends”? to paint a picture of you as someone who sticks to her friends, no matter what.
while she was upholding loyalty to friendship, what about the value of human life, 57 of them allegedly taken by the ampatuans? what about torture, rape and the wholesale killings of the innocent? fajardo does not find these to be more important than “loyalty to friends”?
you are the president of the country, certainly the set of values or your priorities in life should always be biased towards our laws, the constitution and what is best for the greater good.
what fajordo said is the exact opposite of what you are supposed to be. in its most bare essence, her job is supposed to be good things if not great things; good vibes if not admiration and what sounds right if not what is right. fajardo did not do any of that in her statement.
now we are wondering what is lorelei fajardo’s job when she said that? is her job (a) to spin what is bad into at least neutral if not good or (b) is she being true to her role as your spokesperson.
what we have written here so far is on the first one, letter (a). so we now ask – did fajardo say the real you?
we would strongly recommend that you fire lorelei fajardo from her job before she causes you more damage. the saying – “with friends like fajardo, who needs enemies?”
read latest, click here: lorelei fajardo, presidential spokesman quits