Home > Kahindik-hindik, Philippine Advertising, Philippine Marketing > mead johnson milk products for children hit by product recall

mead johnson milk products for children hit by product recall

September 22, 2010 Leave a comment Go to comments

a product recall for a milk product for children is an absolute nightmare to happen. safety and quality are two product attributes all mothers expect that a milk product will deliver as most basic. they are a must have.

but the FDA had ordered mead johnson to recall two for their products for not meeting the fat content standard set by the FDA.

what makes the recall bad is that  the statement of the FDA in it’s recall order has the following words in them:

“thus indisputably making the same non-compliant to the standard of inferior quality,” Tacandong said.

Continuous distribution of the milk products would present “gross deception” to consumers and may “present risk and injury to young children,” said the FDA order.

the FDA categorically says the recall need to be made to prevent “risk and injury” to young children. we are not sure how a milk product that does not meet fat content standards can “injure” young children, but those are the words being used by the FDA.

read more about this here:

http://the-wawam-file.blogspot.com/2010/09/mead-johnsons-brand-and-corporate-image.html

  1. alco gelo
    September 23, 2010 at 10:49 pm

    Recalls are actions taken to remove a product from the market. Recalls maybe initiated by BFAD or are voluntary actions on the part of manufacturers and distributors to carry out their responsibility to protect the public health and well-being from products that present a risk of injury or gross deception or are
    otherwise deceptive.

    Recalls are an appropriate alternative method for removing or correcting marketed products, including their labeling and/or promotional literature, that violate the laws administered by the Bureau of Food and Drugs (BFAD). They are generally more efficient and afford equal and more timely consumer protection than formal administrative or civil actions, especially when the product has been widely
    distributed.

  2. Mich
    September 25, 2010 at 2:05 pm

    Hmmm, from what I heard there’s a new statement by FDA on this: http://www.mb.com.ph/articles/278909/fda-revises-recall-order-mead-johnsons-milk-products.

    They have revised na the recall order against Mead Johnson. FYI, lang🙂

  3. September 28, 2010 at 9:03 am

    a day after the recall was announced, the Department Of Health announced the product for recall is safe. mead johnson, the DOH nd the FDA all sorted it out.

    the story told by mead johnson, however, was changed slightly. apparently, mead johnson knew about the products falling below standard on fat content since may 2010. the news reports said mead johnson has requested the FDA to continue to sell the products to finish up inventory last may.

    we seem to be on the right track – someone in mead johson forgot about these products not meeting standards and the need for the change over at this time. the request to extend the sale of the product that was made in may must have been approved and the deadline for set at this time, thus the FDA declared the products to be recalled.

    another indication someone in mead johnson forgot about the products was that they still do not have the correct formula for one of the two products that were for recall.

    if they asked for an extension to sell the below standard formula in may until stock draw down, they should have started the reformulation work then to be ready for a complete change over this month. but they have the formula for one but not for the other product.

    being forgetful is bad for business.

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